Digital Media Agency

We have seen the future…and it’s digital.

Digital television, digital radio and digital printing are all here or about to launch and transform the traditional media landscape.

But it’s the new and emerging digital media that is presenting amazing opportunities for businesses in the 21st Century and Sticky is at the forefront of these developments.

Advertising should no longer be limited to the old default media choices of TV, radio and press. Now your business should be considering campaigns incorporating online concepts and mobile marketing. The new media choices can be amazingly targeted, totally measurable, extremely cost-effective and very, very innovative.

In fact, we believe in the future of digital media so much that we have dedicated  a few other websites to the subject. If you would like to find out more about digital media, including how to get better Google rankings for your website visit our new Inbound Marketing site GetSticky, which is full of great Internet Marketing Tips. You can also test your website with our Free Web NLYZR to see how it rates.

WEB DESIGN

Forget everything you have been told about web design and what is a “good site”. It’s probably wrong.

We don’t really even like to call it web design because our approach is more a total online strategy than a one-off design.

Sticky websites are totally flexible, easily content managed, Search Engine Optimised and evolutionary. This means:

• It can look however you want to it look and do what you need it to do
• You will be able to make regular updates yourself, easily and quickly with out paying a designer
• It will be easily found in any relevant online search for your industry and market
• It will be designed with the ability to evolve and integrate emerging online tools and trends, rather than become redundant in a few short years.

SEARCH ENGINE OPTIMISATION (SEO)

Search Engine Optimisation is one of the most misunderstood and under-utilised concepts in modern marketing. Do a Google search for advertising agencies in Newcastle and you will see what we mean.

What is the point of a website that nobody sees?

If your designer tries to sell you a Flash site, tells you to just pay for Google Adwords to be found in searches, or suggests that your site is a “destination” that everyone will find….sack them immediately.

Your company site should be fully optimised so that you are easily found in all the relevant search terms for your industry and market. Put simply, this will deliver you considerably more web traffic and sales.

We believe that your website shouldn’t just be a destination, but an active part of your marketing campaign. It should be introducing new customers to your business.

Sticky has developed an SEO strategy that delivers guaranteed search results. In fact, we believe so strongly in the benefits of good SEO that we now bundle it into all new website designs. We refuse to create sites that aren’t fully optimised.

We are extremely confident that no agency in Newcastle can offer more effective Search Engine Optimisation (SEO).

e-LETTER AND DATABASE CAMPAIGNS

Start communicating more efficiently with your most valuable asset…your customers.

Electronic mailings are an incredibly direct and cost-efficient way of communicating to your database of customers and prospective customers. Why pay for print and delivery when you can rapidly deploy communications to vast numbers at a fraction of the cost?

Best of all, its totally measurable.

We design and manage electronic mailing campaigns for clients from start to finish then report back with actual number of opens, forwards and click throughs.

Its time to GetSticky

If you would like to find out more about digital media, including how to get better Google rankings for your website visit our new Inbound Marketing site GetSticky, which is full of great Internet Marketing Tips. You can also run your website through our Web ANLYZR to see how your site rates.

Posted by Mitch on June 25th, 2008 | 6 Comments »
Posted under: Sticky Advertising